Your Clients’ Managed Print Services Needs Have Changed

The focus of managed print services is no longer on hardware, but on transitioning from paper to digital workflows and automating management.

Managed print services (MPS) have traditionally included maintaining and managing the multifunction printers (MFPs), copiers, scanners and fax machines a business needs to run its operations, so in-house staff doesn’t have to bear that responsibility. The devices developed to help offices run more efficiently can bring production to a halt when ink or toner runs out or machines malfunction, and there aren’t skilled technicians onsite.

IDC research shows that since 2020, companies of all sizes are transitioning to SaaS-based business models for IT services. Additionally, enterprises that have already widely adopted managed print services are moving toward “next-gen print infrastructure as a Service,” more of a menu-based approach to MPS.

As businesses and organizations advance their digital transformations, a key is digitizing data, records and documents that had been commonly paper-based. Managed print services have shifted from focusing on physical devices and paper to digital strategies and automated management.

Modern businesses need digital solutions connected to back-end infrastructure.

The Impact on VAR and MSP Businesses

These changes require value-added resellers (VARs) and managed services providers (MSPs) to re-evaluate their offerings to ensure they offer a truly managed service.

What comprehensive managed print services encompass for your clients can vary based on several factors, but begin by considering the organization’s size. Digital transformation needs vary by industry, but the main difference is larger enterprises vs. SMBs. The size and scale of the operation will determine everything from print infrastructure to workflows.

Once you’ve determined the services and solutions customers in your market require, you’ll benefit from structuring your offerings on the people, process, and technology model. Your customers aren’t looking for only printer or copier hardware that you maintain and repair and a program that automatically replenishes supplies. Your customers will expect you to provide solutions capable of monitoring, reporting, configuring and triaging devices remotely.

They will also expect a service that addresses their specific workflows, security and compliance requirements. Meeting this demand will begin with assessing the clients’ printing infrastructure, the efficiency of current operations and how managed print services can improve them.

Optimal managed print services will align with a roadmap that addresses your clients’ goals for technology upgrades, cost reduction or control and environmental impact – along with a strategy that can evolve organically over time.

The Next Step

If you have been providing managed print services focusing on MFP, copier or fax hardware, expanding your offerings to include software that manages documents and information and additional services is part of a logical progression.

As your clients in virtually all vertical markets advance their digital transformations, the processes they use to create and manage documents will change. Do your offerings reflect changes in what your clients need and want from managed print services?

Mike Monocello

The former owner of a software development company and having more than a decade of experience writing for B2B IT solution providers, Mike is co-founder of Managed Services Journal (formerly XaaS Journal) and DevPro Journal.